SOFT SAVING: REDEFINING FINANCIAL WELLNESS FOR GEN Z

Soft Saving: Redefining Financial Wellness for Gen Z

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor decades, economic success adhered to an acquainted pattern: make steadily, save aggressively, acquire a home, and prepare for retired life. But Gen Z is approaching money with a fresh perspective. Rather than concentrating entirely on lasting accumulation, this generation is focusing on bala

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